Twenty-five storefronts, forty-plus scrapers, three case studies that show how I work.

The Nutr — the nut-milk concentrate brand later featured on Shark Tank USA — needed a subscription product that didn't exist in ReCharge's standard configuration. Five distinct flavours, sold as a bundle, with subscribers able to swap flavours per cycle. ReCharge's native bundle handling couldn't accommodate it.

Over two years on the account, I wrote the custom subscription logic on the Shopify side, wired it through ReCharge's API for billing and recurrence, built the customer-facing flavour-swap interface in Liquid and JavaScript, and shipped bundle products, template designs, sections, code upgrades, and app integrations as the business grew. The implementation lived across both platforms — Shopify holding the product configuration, ReCharge holding the subscription state — with custom sync logic to keep them aligned through cancellations, swaps, and pauses.

When I shared the working implementation with the brand, their project lead at the time wrote back asking if I'd share the script — they wanted to understand how I'd structured it. A few months later, ReCharge's own support team reached out with the same question. The store appeared on Shark Tank USA due to high sales and reliability.

Sweet July — Ayesha Curry's lifestyle brand — needed an ongoing development lead to take the store from launched-and-running to actively converting. The brief covered new feature development, design rollout, conversion work, and the day-to-day bug fixes that keep a high-traffic store moving.

Across 1.5 years on the account, I built out a magazine page, redesigned the navigation and homepage, enhanced the product recommendation functionality, designed new Liquid sections, implemented new design rollouts, and handled bugs to keep the store running smoothly. Total sales increased 93% over the December 2022 to January 2024 window I led the account.

Vitaboom needed a senior Shopify build with custom designs and dynamic functionality. I shipped subscription options, new collection templates, custom filters, and the section system the brand uses today. Fixed theme errors and built out the components that drove their first 1,781+ online store sessions by May of the launch year.